BOOKER’S RYE KEY VISUAL

Photocomposing, Retouching, 3D, and Layout

Summary:
This is a Master Key Visual for a Booker's Rye OOH ad campaign to celebrate the award of 2017 World Whiskey of the Year Award. My role was to model and render the wooden background in 3D, compose and retouch the product shot, compose the product into the environment, layout the branding according to standards, make revisions, and see the project through to release.

Please click through the gallery at the bottom of the page to view the individual assets that went into creating this ad.

Creative Direction: Tim Mikus, Rachelle Malaney.

Product Photography: Matt Quinnan