DEVIL’S CUT GIFT PACKAGING

Photocomposing, Photo Illustration,
and Production

The Ask:
Starting with the concept from Creative, develop final premium packaging for Jim Beam Devil’s Cut. Arrange to shoot new images of some bourbon barrels and use the shots to compose new artwork. The wood should have a heavily weathered look and the typography should appear to be burned into the wood. New illustrations for the side panels will be provided. Retouch and compose artwork for the package. We have approval to use 5 specialty finishes: Emboss, Deboss, Matte Varnish, Gloss Varnish, and a Metallic Varnish. Please work with the CD to figure out how and where to apply the finishes. Keyline final art and release to the printer.

Handoff Files - Creative Concept and Raw Photography