MICOCINA RESTAURANT AD
Photocomposing, Retouching, and Layout
The Ask:
Use the provided comp from creative as a guide and compose/retouch using the high res stock photography. Drop in the Micocina headline lockup. Prepare ad for print and release to the publication.
Final Ad
Final Ad
Before and After Comparison.
Here you will see that the pose of the model had to be reworked to fit the frame and the purse on her lap had to be removed. I also added the drink in her hand and superimposed her onto the new background image.
Provided Creative Concept
This is the comp that was handed off from the Creative Director.
Comp from Creative